The Rijksmuseum in Amsterdam had the idea to bring art to the people and then, hopefully, for them to come to see more. The slogan ‘Our Heroes are Back’ was used to announce that after an absence of one decade, all major pieces in the Rijksmuseum’s collection are back where they belong. This is what happened when a crew suddenly emerged in an unsuspecting shopping mall in The Netherlands:
They took Rembrandt’s painting from 1642, The Night Watch, and brought it to life. Some in the audience appear as if they don’t know what hit them; they might even experienced a moment of being out of their minds!
Credit to Vandana