Canned Air

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Latest remedy for those who need to breathe some fresh air.

Large parts of the population – especially those living in cities – are definitely concerned about the quality of the air they breathe, what with all the visible and not-so-visible pollutants all around. What is the definition of pure air and how can we get some without climbing Mt. Everest?

Canned Air 2

Pure air is defined as a mixture of invisible gases, mainly nitrogen and oxygen; it also includes water vapour, argon, carbon dioxide, neon, helium and hydrogen. Seeing that authorities in China don’t seem to do anything about air pollution in their country in spite of the fact that people in large cities are inhaling air mixed with exhaust 24/7, a well-known Chinese billionaire businessman and philanthropist called Chen Guangbiao has launched a line of canned fresh air – collected from ‘revolutionary’ areas of China, including Jinggang Mountain in Jiangxi Province, some ethnic minority areas and from Taiwan. How the latter air source is going to go down with Chinese mainland officials remains to be seen, but I digress.

Chen aka ‘Brother Biao’ is trying to raise awareness in this very original way: “One only has to open the can, directly ‘drink’ it or put the nose close to the can to breathe deeply,” he said. The product is called ‘Chen Guangbiao: Nice Guy’ and sells for about 80 cents a can. The cans were flying off the shelves from the first day they were introduced, and sold out in a matter of days.

Naturally he was attacked from various quarters that questioned his right to sell air, since it doesn’t belong to individuals. He nevertheless went ahead and pledged he would be donating part of the proceeds to the Chinese military, to support their effort in defending the Diaoyu Islands.

Moreover, customers are encouraged to keep the empty cans and he will buy them back in ten years’ time. One wonders what he has in mind for those empty cans to promise $ 7 a can come 2022. Time will tell…

Bhagawati, Osho News

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